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Planting Seeds for Greener Aspiration

11/04/2025 16:01

 

 

SASCO LAUNCHED THE “PLANTING SEEDS FOR GREENER ASPIRATION” CAMPAIGN

On September 1st, SASCO launched the “Planting Seeds for Greener Aspiration” campaign across its retail network (including SASCO SHOP and SASCO Duty Free - Arrival) and F&B at Tan Son Nhat Airport. This initiative marks a significant step in SASCO’s ongoing journey towards sustainability, encouraging mindful consumption and creating meaningful experiences for passengers throughout their travels.

Environmental pollution and climate change are becoming increasingly severe, impacting our daily lives in unprecedented ways. Through the “Planting Seeds for Greener Aspiration” campaign, SASCO believes that small actions can create lasting change. Our efforts to address environmental challenges and our vision for a greener, more sustainable future can only succeed with the collective commitment and collaboration of the entire community.

Image: Customers enjoy receiving eco-friendly gifts, spreading the love for nature and inspiring a more sustainable lifestyle.

During this one-month campaign, nearly 3,000 charming green gifts, including seed paper cards, potted plants, and eco-friendly tote bags, will be given to customers as tokens of appreciation when experiencing SASCO’s services.

Gift a seed paper card with every purchase of 300,000 VND (SASCO Shop and Domestic Food & Beverage outlets) or 50 USD (Duty Free Arrival outlets). Each card contains nearly 20 seeds and is made entirely from recycled paper, generously donated by SASCO employees. This initiative aims to spread the message of paper recycling and foster a love for nature among our customers.

Image: Customers excitedly receiving seed paper cards that grow into green sprouts.

Receive a potted plant with every purchase of 500,000 VND (SASCO Shop and Domestic Food & Beverage outlets) or 100 USD (SASCO International Shop). This small gift contributes to a more meaningful journey by nurturing seeds, planting trees, and collectively working towards creating a greener planet.

Receive an eco-friendly tote bag with every purchase of 1,000,000 VND (SASCO Shop and Domestic Food & Beverage outlets) or 150 USD (SASCO International Shop). This initiative encourages customers to use eco-friendly bags instead of plastic ones, contributing to the goal of reducing plastic waste in the environment.

Alongside the campaign at Tan Son Nhat International Terminal, SASCO is expanding the green message through its website, SASCO’s fanpage, and partnerships with organizations promoting sustainable development. Additionally, three exciting mini-games from the campaign—“Decode the Message,” “Green Seed Challenge,” and “Green Living Journey”—with attractive prizes, will amplify the joy of planting green sprouts and inspire others to adopt a sustainable, eco-friendly lifestyle.

Image: The Prime Lounge embodies SASCO’s strong aspiration to continuously elevate airport services, providing customers with the most satisfying and enjoyable experiences.

In 2024, with a clear vision for continuous growth and innovation, the entire SASCO team remains dedicated to enhancing services that meet international standards, while also proudly reflecting the essence of Vietnamese culture. SASCO’s commitment to sustainable development is evident in its efforts to contribute to the global integration of Ho Chi Minh City and Vietnam, working towards a greener future.

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